Marc Johnson has a long history in the digital media world developing diverse, award-winning interactive media and technology products for many leading companies and organizations.
Most recently a senior strategist at DirecTV/AT&T’s Digital Innovation Lab (Dlab), he previously led the digital departments at ABC and Ovation, heading strategy and online development. Johnson ran multi-disciplinary teams at several noted agencies (HUGE, United Future, Nicholson NY, Deutsch and Neoscape). His consultancy, Marcato Digital, specializes in digital strategy and development for entertainment creatives and companies.
Pursuing his passion for innovative digital experiences, Johnson has produced a varied array of award-winning products ranging from entertainment experiences (for DirecTV, ABC, Disney, NBC Universal, Fox and ESPN), to progressive interactive technology solutions (for Sony, Philips, AT&T, American Airlines and Mercedes-Benz), to online consumer applications (for Citigroup, Pearson Education, Houghton Mifflin, The New York Public Library and NY’s Metropolitan Museum of Art).
Johnson received his undergraduate degree in cognitive psychology and applied math from Harvard University, with graduate work in psychology and cognitive science at NYU. He taught on the faculty at Harvard and Columbia, and was a project sponsor and mentor for AFI’s seminal Digital Content Lab. Earlier in his career, Johnson enjoyed almost a decade as a musical director, arranger and orchestrator for Broadway, Off-Broadway and regional theater productions. He currently plays piano and directs an L.A.-based a capella singing group.